Recolor Image Online

Change the color of a product, or one part of it, and keep everything else in the photo exactly as it was.

Drop a product photo here

JPG, PNG or WebP. You can also paste one.

Or try:
Color
or a hex code

How to recolor an image

Add your photo

Upload a product photo or try one of the samples. A plain background works best, but photos with a scene work too.

Pick the color

Choose a swatch, use the color picker or type a hex code. To change one part only, name it: the strap, the cap, the legs.

Get your preview

Only the part you chose changes color. Its shape, texture and shading come from your photo, and so do the logos, print and every other part.

Recolor examples

Real results from this tool, from the product photos on the left.

Cream upholstered armchair with wooden legs on a white backgroundBefore
The same armchair recolored navy blue, with the wooden legs unchangedAfter
Armchair, color navy blue, no part named. The fabric changes; the wooden legs keep their color.
Cream upholstered armchair with wooden legsBefore
The same armchair with black legs and the cream fabric unchangedAfter
The same armchair, color black, part "legs". Only the four legs change.
Orange soda can with orange slices and white letteringBefore
The same soda can in purple, with the orange slices and lettering unchangedAfter
Soda can, color purple, part "can". The lettering and the printed fruit keep their colors.
Gold openwork ring set with small diamondsBefore
The same ring in silver, with the same openwork and stonesAfter
Ring, color silver, no part named. The openwork, the stones and the reflections stay where they were.
Red lipstick in a gold and black tube next to its capBefore
The same lipstick with a nude pink bullet, the tube and cap unchangedAfter
Lipstick, hex #C98B7A, part "lipstick bullet". The gold tube and the black cap are untouched.
Sage green enamel casserole pot with a lidBefore
The same casserole pot in redAfter
Casserole pot, color red, no part named. The lid rings and the gloss follow the original.

What stays the same

Recolor image FAQ

Yes. You can make a preview without an account. Each preview is up to 1024 pixels on the long side and carries a Caspa watermark. Downloading it without the watermark is free too: sign up or log in, and the preview is saved to your Caspa account without it. Free previews and free downloads without the watermark are limited; on a Caspa plan every image is full size, with no watermark.

Type the part in the "Only this part" box in plain words: the strap, the cap, the sole, the cushion. Leave the box empty to change the product's main color.

No. Text, logos, prints and parts in other colors keep their original pixels. On the soda can above, the lettering and the fruit are untouched.

The recolored part is matched to your color, so its average shade lands close to the hex code, with the product's own highlights and shadows on top. Compare it with a physical sample before you publish it.

Parts in one solid color: fabric, leather, plastic, ceramic, enamel and metal. Busy patterns in several colors are harder, so change one color area at a time.

Only for colors you actually sell. Amazon asks for images that show the product's real color, and TikTok Shop doesn't allow images that change a product's color. A recolored photo helps you show a color you stock before you've photographed it, so check it against the real item first. Each marketplace's rules are on our image requirements page.

Your photo is sent to the AI model that makes the edit and isn't saved to an account. The preview stays on our server for 15 minutes so this page can show it, then it's deleted. If you choose the free download without the watermark, we keep the preview for a day so it can be saved to the Caspa account you sign up or log in with.

The AI didn't recolor anything it recognized as that part. Try another word for it (the band, the handle, the base) or leave the box empty.

Turn one product photo into a full listing

Caspa makes studio shots, lifestyle scenes and on-model images from the photo you already have, at up to 4K.

Get started

Every plan comes with a 30-day money-back guarantee.

Also free: the AI image extender, for a square, portrait or wide version of a photo, and the product description generator, for the listing text. Before you list a recolored product, check each marketplace's image requirements.